May 3, 2012 § Leave a Comment
One wouldn’t expect that a session on the strategic future of telehealth would talk about the demise of the category. But that is exactly what happened at an executive panel on the strategic future of telehealth at the annual convention of the American Telemedicine Association. The reason? The success of the category and the fundamental drivers to absorb the technologies into the mainstream of health care. Some of the key points:
- The clinical workflow between in-patient and remote care is blending together. A workflow starts in an EMR, delivers care to a patient at home, and then returns data back to the EMR. 2012 may mark the end of an era where the two are viewed separately.
- Telehealth and the emerging mHealth industries are already converging into one. Whereas telehealth has largely focused on technology that enables doctors in remote locations to deliver care, mHealth has used lower cost mobile platforms to provide health care access to everyone. This boundary is quickly dissolving.
- The FDA will continue to expand its coverage of telehealth devices to include mobile devices and even medical content that had previously escaped scrutiny.
- And finally, the impact of the Affordable Care Act will force health care providers to treat all types of technology as contributing to patient care or quality of care. As these rules go into effect next year, the final wall between traditional and telehealth will come down.
So, representing Preventice which is a relative newcomer to the space, we got here just as a bigger and more integrated phase has begun. We are excited to make contributions to this new era. We are fully aware of our need to provide technology that ties remote and traditional technology together.
May 2, 2012 § Leave a Comment
I have blogged several times in the past few weeks about Steve Jobs and his passion to do things that would change the world. Today, at the closing session of the American Telemedicine Association, we heard his startup partner, Steven Wozniak. “Woz”, as he refers to himself, had a perspective that was quite different from Mr. Jobs. He viewed himself as an accidental traveler along the road of changing the course of history. He described his life as a student at elementary school that was driven by his love of invention and electronics. Like many of us who grew up during the 70s, he was inspired by the dreams of space travel and the new wonders of the world of electronics. He didn’t set out to change the world, he did it because he was having a great time.
As we go about our work lives that focus on building and delivering mobile health solutions, we should not forget our responsibility to capture the imagination of the next generation of inventors and builders. Mobile technology has the opportunity to change the course of human kind in the same way that the space program did in the 1970s. We have a great opportunity to capture the brightest and best of the talent that might be attracted to build the next hot new media or entertainment product. But nothing has more potential to change the world than mobile health technology and the benefits it can bring.
One other point that Woz made was the challenge of going where there were no manuals or precedents. While difficult, it was not hard to see his passion about forging new paths some 35 years later. We at Preventice are working to forge new paths, because what needs to be done simply hasn’t been done before. Bringing mobility and healthcare together provides for unprecedented opportunities to move forward.
Michael Emerson, SVP Marketing, Preventice